Bragg Gaming Group, a business-to-business gambling technology and content supplier, has purchased Wild Streak Gaming, a Las Vegas-based content development studio, for around $30 million (21.2 million GBP/24.6 million EUR).
Bragg has inked a deal to acquire all of Wild Streak’s outstanding ownership stakes for roughly $30 million in a cash and stock transaction.
Wild Streak’s vendors received $10 million in cash upon the completion of the agreement and will get $20 million worth of Bragg common stock over a three-year period.
Bragg stated that the acquisition, alongside the acquisition of Spin Games announced in May, aids in advancing its acquisition strategy and bolsters its capacity to create and distribute online casino content to the US market.
Doug Fallon, founder and chief executive officer of Wild Streak, will join Bragg following the acquisition as Managing Director of Content, leading the company’s content creation strategy in the US, while also collaborating with the European development team.
