Chesapeake Athletics, a sports wagering firm with roots in Maryland, is joining forces with Intelitics, a top marketing technology and analytics firm, to make waves in the Maryland betting scene.
This collaboration will provide Chesapeake Athletics a significant advantage, enabling them to utilize Intelitics’ advanced platform to oversee all their affiliate marketing and paid advertising initiatives. Intelitics is recognized for its real-time data monitoring, user activity examination, and insightful reporting features, all conveniently housed within a unified platform. This means Chesapeake Athletics and its marketing allies will have access to a wealth of real-time information and analytics, including adaptable pixel tracking abilities, to refine their approaches and broaden their reach to Maryland’s enthusiastic sports enthusiasts.
The alliance is made even more streamlined due to pre-existing arrangements between Intelitics and GiG, the platform supplier for Chesapeake Athletics’ mobile and web platforms, facilitating seamless incorporation.
Allan Petrilli, Intelitics’ VP of Sales and Expansion, conveyed his enthusiasm, remarking, “We are delighted to collaborate with Chesapeake Athletics and equip them to tap into lucrative traffic channels through partners, affiliates, and paid media. Locally grown brands possess a distinct edge within their regional markets, particularly when they adopt a data-centric approach to customer acquisition.”
Crab Sports’ head honcho, Derek Baker, is thrilled about their collaboration with Intelitics. He views it as crucial for monitoring their expanding Maryland network and ensuring seamless operations. He’s particularly impressed by the user-friendliness and robust capabilities of Intelitics’ system.
This development follows closely on Crab Sports joining forces with Internet Vikings, a leading iGaming hosting provider, to make a significant impact in the Maryland market.
