Bidstack and SimWin Sports have joined forces to elevate the authenticity of virtual sports sponsorships. Utilizing Bidstack Sports, a specialized branch of Bidstack dedicated to crafting immersive sponsorship integrations within digital environments, SimWin aims to revolutionize the industry.
Spearheading Bidstack Sports is seasoned professional Alex Nunez. With a background at EA Sports, notably securing the landmark virtual naming rights agreement for Pizza Hut in Madden NFL 20, Nunez brings extensive expertise to the partnership.
“The boundaries between physical sports and their digital counterparts are becoming increasingly indistinct,” remarks Nunez. “We’re not solely focused on visual fidelity, but the overall ambiance. Our objective is to amplify this realism while unlocking novel avenues for brand and fan engagement.”
SimWin Sports CEO, David J. Ortiz, shares this perspective. “Bidstack’s technology is transformative for our organization. Mirroring real-world sports, sponsorships are vital to the prosperity of our virtual leagues. Bidstack’s capacity to seamlessly weave brands into the SimWin ecosystem authentically is indispensable. This empowers our franchise proprietors to cultivate genuinely distinctive and captivating experiences for both sponsors and enthusiasts.”
SimWin Sports is confident that its one-of-a-kind game creation software will open doors to fresh expansion possibilities. They’ve teamed up with Sports Illustrated to introduce the system to a broader demographic, featuring marketing and campaigns within the publication. The long-term agreement, revealed just recently, is projected to commence later this year.
